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Your logo is the visual anchor for your brand. It introduces the story of your organization and provides a foundation for your messaging and communications. When your logo reflects your mission, vision, and values, it will help your brand resonate with your audience and contribute to the customer experience. It is a valuable impression point and a lasting signature.
We take great pride in logo design. For us, it’s not just a graphic design exercise – it’s building a visual identity for your brand story. A logo is as much strategic as it is artful. A logo should have purpose and meaning. And it should be deeply rooted in your business objectives and your vision for the future. A logo should embody a spirit of who you are and who you plan to become.
Each logo we design is strategically created to build a foundation for your organization’s vision and bring your brand to life.
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Contrasting with a long history of customer service and high-quality product, Indianapolis-based wood veneers manufacturer Miller Veneers lacked a strong logo. OSD captured the long tradition of the family business in a modern and meaningful logo that contributes to the brand’s spirit of craftsmanship, quality, and passion. The circle represents the source of the wood veneer with the graphic M at the center showing focus and experience.
Indianapolis fulfillment and distribution company MKM Distribution sought to refresh their logo, simplify their brand, and streamline messaging to market themselves smarter. OSD developed a visual identity as well as the idea of delivering on a promise, a brand proposition upon which the company could build and market. The logo represents movement and energy with a conveyor visual below the lettering.
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When your goal is to drive revenue, it often takes more than just a new logo. See how new brand messaging, logo, website, and a content marketing strategy helped MKM Distribution market themselves smarter.
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Does your logo or brand need new life?
Request a consultation »