Using video to tell your brand’s backstory

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A strong brand is the key to marketing success – and a solid backstory is key to a strong brand. However, telling your backstory can be difficult. Sometimes is takes a lot of time. Sometimes words just aren’t enough to give people a feel for who you are. That’s why video is such a powerful way to highlight your brand attributes. Take for example, two family-owned businesses that recently turned to OSD for help telling their story on video.

 

 

Caito Foods

The awesome folks at Caito foods, the nation’s premier distributor of fresh fruits and vegetables, engaged OSD to produce an “About Us” video to help tell their story. We developed the concept, filmed on-site, and handled all post-production. From start to finish, OSD was proud to partner with such a dedicated and passionate team.

 

 

Miller Veneers

Miller Veneers, a family owned Indianapolis-based company, reached out to OSD for help presenting their brand and educating their buyers in an impactful, clear way. 

 

We produced a series of videos from concept to delivery, covering multiple topics ranging from “Ease of Ordering” to “Consistency.” But beyond that, we tried to capture just what made these guys so special and why they’ve been able to produce such a high-quality product for so long. It was a pleasure getting to know the Millers and help tell their story.

 

Overview

 

Value

 

Consistency

 

Production Quality

 

Ease of Ordering

 

Delivering on Your Expectations

- Brink

 


An IntroductionMKM Distribution Case Study

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